January 27th, 2012
The Today Show’s Financial Editor Jean Chatzky recently pointed out that it’s a good idea not to skip regular checkups in favor of saving deductible fees. This can cost you much more long term, with possible health issues and ensuing medical costs. You can find the entire video here: video.today.msnbc.msn.com/today/46098860#46098860.
It’s well known that comprehensive eye exams can help identify other health problems like this little girl’s cancer described in the link below. Remember to schedule your annual exam. www.myfoxatlanta.com//dpp/health/Eye-Exam-Catches-Cancer-in-3-Year-Old-Girl-20111227-gda-sd
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December 8th, 2011
Good Morning America’s Tyra Banks shared her must-have holiday gifts, and sunglasses from SALT. Optics made the list! Stop by the shop to see our selection of these popular shades created by California surfers.
http://abcnews.go.com/Business/tyra-banks-holiday-gifts/story?id=15075754#.TuETAbJiS41
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August 3rd, 2011
Reclaim your identity with aplomb in fresh styles that fit your intensity. Geek chic frames reflect your personal statement to avoid the norm, and embrace your devotion to all things outside the mainstream. Find hip looks from top quality frame producers including Paul Frank, SALT., and Robert Marc. Made from premium Machiavelli acetate, these designs offer a rich, sculptured look that stands out in a crowd. The Today Show recently featured some tips for choosing the right frames and techniques for applying makeup for eyeglass wearers. Find the clip here.
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July 6th, 2011
Julia Roberts and Gugu Mbatha-Raw were recently spotted in the film Larry Crowne wearing Face à Face brand eyeglasses. Premium eyewear is an affordable luxury that offers style, function and durability. Exquisite and handmade in France, all in stock Face à Face frames are currently on sale for 40% off at Smart Specs Optical!
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June 9th, 2011
If you’re finding yourself squinting at your computer screen or struggling to see while driving after dark, you may be a candidate for a quality anti-reflective (AR) coating. Special minerals are imbedded onto both surfaces of your prescription lenses and topped with a super hard crystal coating to improve their scratch resistance. These coatings help eliminate reflections and reduce eye fatigue along with improving the appearance by allowing you to see the eyes behind the eyeglasses. They also enhance your visual acuity by eliminating the visual noise associated with standard surfaces. The manufacturers are so sure that you’ll be happy with these coatings that they will back them up with replacement guarantees. Call and ask our opticians if you are a candidate for AR coatings.
Tags: anti-reflective, coating
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June 3rd, 2011
Experts believe that more than 70% of all learning is gained through the use of vision. According to the American Optometric Association (AOA), one out of four children in the U.S. have visual problems that could impair learning, and many go undetected. The AOA and health care leaders determined in April’s 2-day interdisciplinary session that early diagnosis and treatment of eye problems is crucial to children’s success. In 2010, an AOA teacher survey demonstrated a relationship between classroom behavior and vision. More than 60% of surveyed teachers reported improvement in either behavior or academic performance after visual problems were diagnosed and treated. The AOA recommends a first assessment at six months for children, the first comprehensive exam at age 3, another before entering school and every two years thereafter, unless otherwise indicated by their optometrist or ophthalmologist. Read more including early indicators at: www.aoa.org/x16123.xml.
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May 25th, 2011
Last Monday The Today Show mentioned the fact that people do not realize that eyes are susceptible to over exposure to the suns rays just as the skin is. Exposure to UVA & UVB can harm the delicate tissues of the eye, resulting in redness, irritation and light sensitivity. Short term damage may heal in a couple of days, however long-term exposure can lead to more permanent eye damage. To help avoid problems, wear good protective sunglasses, a hat and try to avoid being in direct sunlight from 10am-2pm, the time when the sun’s rays are the most intense.
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May 20th, 2011
This term is used to refer to “normal” visual acuity. If you can see what’s normally expected at 20 feet you are considered to have 20/20 vision. If you have to be 20 feet away to see what a person with normal vision sees at 100 feet, you’re considered to have 20/100 vision. Having normal vision at a distance does not mean your vision is perfect, however. There are many factors that play into good vision including your ability to use your eyes together, your depth perception, and focusing ability. Call today for a comprehensive examination for diagnosis of your vision.
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May 11th, 2011
Smart Specs carries a wide range of digitally-processed lenses. The Shamir Autograph II is digitally ground on both front and back surfaces, and won the coveted Best in Lens Design Award for 2010. Seiko Supercede offers a patented, back surface design and free-form processing that allows a very wide field of view for near vision. Call our opticians to see if these lenses may be right for you!
www.shamirlens.com/ecp/autograph.aspx
www.seikoeyewear.com/product.cfm?prodID=2
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May 4th, 2011
Super light Trivex® was first designed for military windshields using complex production methods. This new lens material possesses “hard” and “soft” regions smaller than the width of a human hair, making it durable and very light weight, while retaining excellent clarity. Available in many lens designs, it works well with advanced tinting and coating processes. Call us to see if Trivex® is right for you.
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